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Many people could go on forever on the topic of what the utilization of social media can do for your business. If fact, we work with social media in our business a lot and can also offer a multitude of tips (email me if this is an area you need help in).
Even with the immense benefits of social media, there is still something you must always keep in the back of your mind. Keep track of everything you post, and just because you delete it doesn’t necessarily mean it’s gone forever.
I shared this with my daughter, Ali. She is enrolled in Ohio University, pursuing a teaching degree. She responded to my concerns with the simple reply that she will just delete her Facebook when the time comes to get a job. Sure, she can erase her Facebook, but she can’t just erase everything that may be out there including those lovely tagged images.
I recently searched her name, and thankfully only good things came up, such as her participation in an honor fraternity, a blog post from high school, a poetry submission from middle school and a tutoring job post.
Have you recently taken the time to search your name or your company to see what’s out there about you? I can think of a company who had some awful information written about them online (not all true), but that information is what first came up when I searched them. That information will probably never go away, but the more information you put out there the deeper you can bury the negative press so only good things come up when you’re searched.
You’re probably asking, how does this effect me? You MUST really think about everything you post, everything you say, everything you do online. It’s great to let people know a little more about you. Letting people in is how you get them to know, like and trust you, which is essential for a good business relationship. However, remember that the whole world is watching, and anyone has access to what you put out there.
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